Terms of Service

Last Updated: November 7, 2025

Welcome to reThrive. These Terms of Service ("Terms") govern your access to and use of our mobile applications (the "App"), website (the "Site"), and related services (collectively, the "Services") provided by Thrive Group (a trading name of fitIQ LTD, UK) ("reThrive", "we", "us"). By creating an account or using the Services, you agree to these Terms.

1. Important medical disclaimer

reThrive is here to support your fitness and wellness. It isn’t a medical device and it doesn’t replace medical advice, diagnosis, or treatment. If you have questions about your health, please talk to a clinician you trust. Don’t delay or ignore professional advice because of something you see in the app.

2. Eligibility and accounts

You need to be at least 18 years old to use reThrive, or older if your local law requires it. You’re responsible for your account and the security of your device, PIN, and biometric authentication. If you think someone accessed your account, email support@rethrive.co and we’ll help. One person, one account helps us keep things secure and fair.

3. Data practices and consent

Your privacy matters. Our Privacy Policy explains what we collect, why we collect it, and the choices you have. When you connect Apple Health, Health Connect, Garmin, Oura, or similar services, you choose what to share with reThrive and can change that any time in those apps. We only use your data to run and improve the features you use, keep the service secure, and meet legal requirements.

4. Subscriptions, trials, renewals, and refunds

Having payment issues or questions? We’re real humans who care. Email support@rethrive.co and we’ll work with you on a fair solution within app store rules.

Premium features are available through auto‑renewing subscriptions sold via the Apple App Store or Google Play. The price, billing period, and included features are shown before purchase. Subscriptions renew automatically until you cancel in your Apple or Google Play account settings. Deleting the app does not cancel a subscription. If a free trial is offered, you’ll be charged when it ends unless you cancel beforehand. If you forgot to cancel, tell us and we’ll do our best to help in line with Apple or Google refund policies.

5. Acceptable use

Let’s keep reThrive safe and fair for everyone. Please don’t try to break or bypass our security, interfere with the app or other users, or reverse‑engineer the service (unless the law clearly allows it). Don’t use reThrive to build a competing product or to benchmark without attribution. If you spot a security issue, tell us at support@rethrive.co we appreciate responsible disclosure.

6. User content and sharing

You own the content you create in reThrive, like screenshots and share cards. When you upload or share content, you give us permission to host and display it so the app works as intended. If you use Circles or other social features, you choose what to share and with whom. Please share thoughtfully, recipients may save or forward what you share. We only use your content to operate and improve the Service.

7. Service changes and availability

We’re always improving reThrive. Sometimes we add, change, or retire features to keep things fast, secure, and useful. If we retire a paid feature during your current term, we’ll offer a fair, pro‑rata remedy that follows app store rules. We aim for high uptime, but the service is provided “as is” and “as available.”

8. Termination

You may stop using the Services at any time. You can delete your account in the App under: Settings → Delete account. We may suspend or terminate access if you materially breach these Terms, misuse the Services, or create risk or liability for us or others. Where reasonable, we will notify you before termination or suspension. After termination, your right to access the Services ends. Account deletion will trigger deletion of personal and biometric data per our Privacy Policy and applicable law. Subscription cancellation must be done in your app store settings.

9. Intellectual property

The Services (including software, designs, text, graphics, and trademarks) are owned by reThrive or our licensors and are protected by law. No rights are granted except as expressly stated in these Terms. You retain ownership of your personal and biometric data; we process it only to provide the Services, as described in the Privacy Policy.

10. Third‑party services and SDKs

The Services interoperate with third‑party services and SDKs (for example, analytics, error reporting, messaging, authentication, and platform APIs). We use these providers to operate and support the Services; where applicable, they act as our processors and are prohibited by contract from selling your personal data.

11. Safety, risks, and no warranties

Fitness and wellness activities carry risk. You assume all risks arising from your use of the Services, including decisions you make based on insights. To the maximum extent permitted by law, we disclaim all warranties, express or implied, including merchantability, fitness for a particular purpose, and non‑infringement.

12. Limitation of liability

To the maximum extent permitted by law, reThrive will not be liable for indirect, incidental, special, consequential, exemplary, or punitive damages, or loss of profits, data, or goodwill. Our aggregate liability arising out of or relating to the Services will not exceed the amounts you paid to us for the Services in the 12 months before the claim arose. Nothing in these Terms limits liability that cannot be limited by law (for example, fraud or death or personal injury caused by negligence in jurisdictions where such limitations are not allowed).

13. Governing law; venue

These Terms are governed by the laws of England and Wales, without regard to conflict‑of‑laws rules. Courts in England and Wales will have exclusive jurisdiction, except that you may also have protections under mandatory consumer laws of your country of residence.

14. App store terms

These Terms are between you and reThrive only, not with Apple or Google. Apple and Google are third‑party beneficiaries of these Terms and may enforce them. You agree to comply with the applicable app store terms. In case of conflict, the app store terms may control certain purchase and refund processes.

Additional terms for iOS app users:

License scope. Subject to your compliance with these Terms, reThrive grants you a limited, non-transferable license to download, install, and use the reThrive app on any Apple-branded device that you own or control, as permitted by the Usage Rules in the Apple Media Services Terms and Conditions. The app may be accessed and used by other accounts associated with you via Family Sharing or volume purchasing.

Maintenance and support. reThrive is solely responsible for providing maintenance and support services for the app as specified in these Terms or as required by applicable law. Apple has no obligation whatsoever to furnish any maintenance or support services for the app.

Warranty. reThrive is solely responsible for any product warranties, whether express or implied by law, to the extent not effectively disclaimed in Section 11. In the event the app fails to conform to any applicable warranty, you may notify Apple, and Apple will refund the purchase price (if any) for the app. To the maximum extent permitted by applicable law, Apple has no other warranty obligation whatsoever with respect to the app, and any other claims, losses, liabilities, damages, costs, or expenses attributable to any failure to conform to any warranty are reThrive's sole responsibility.

Product claims. You acknowledge that reThrive, not Apple, is responsible for addressing any claims you or any third party may have relating to the app or your possession or use of the app, including but not limited to: (i) product liability claims; (ii) any claim that the app fails to conform to any applicable legal or regulatory requirement; and (iii) claims arising under consumer protection, privacy, or similar legislation. These Terms do not limit reThrive's liability to you beyond what is permitted by applicable law.

Intellectual property claims. You acknowledge that, in the event of any third-party claim that the app or your possession and use of the app infringes that third party's intellectual property rights, reThrive, not Apple, is solely responsible for the investigation, defense, settlement, and discharge of any such intellectual property infringement claim.

Legal compliance. You represent and warrant that: (i) you are not located in a country that is subject to a U.S. Government embargo, or that has been designated by the U.S. Government as a "terrorist supporting" country; and (ii) you are not listed on any U.S. Government list of prohibited or restricted parties.

Third-party terms. You agree to comply with applicable third-party terms of agreement when using the app (for example, you must not be in violation of your wireless data service agreement when using the app).

Third-party beneficiary. You acknowledge and agree that Apple and Apple's subsidiaries are third-party beneficiaries of these Terms as they relate to your use of the iOS app, and that upon your acceptance of these Terms, Apple will have the right (and will be deemed to have accepted the right) to enforce these Terms against you as a third-party beneficiary thereof.

15. Changes to these Terms

We may update these Terms. If we make material changes, we will notify you (for example, in‑app or by email). Changes take effect on the posted effective date. Continued use after the effective date constitutes acceptance.

16. Contact

Questions or concerns: support@rethrive.co

Legal entity: Thrive Group (fitIQ LTD, UK)

Registered office: 10 Dunstarn Gardens, Leeds, LS16 8EJ, United Kingdom

Company number: 16110131

Full registered details are available on our Imprint page.